Christian Näthler is a creative content producer based in Berlin whose work spans all aspects of digital media.
A graduate of Canada's top journalism program (Ryerson University, Toronto), his position as Editor of Notable.ca saw him oversee all editorial duties of one of Canada's largest lifestyle publications.
He has also written, edited and translated content for a variety of magazines under Berlin-based Carry-On Publishing's umbrella, including sisterMag and Dearsouvenir, as well as sports and lifestyle brand Berlin Braves. Other clients include advertising agencies Kettle (New York City) and The Adventures Of (Berlin), magazine start-up FFM Magazin, and fintech pioneers Brickblock.
As the Head of Business Development and Digital Strategy at fashion blog Not Your Standard, Christian played an integral role in transforming the publication into a profitable business. His work included client acquisition, media kit concept/design, photography, and sponsored content creation for brands some of the world's leading brands.
(See a full client list here).
He has also written advertorials and commercial copy for Ford, Grey Goose, American Express and Starbucks.
Christian is fluent in both English and German, a duality he applied as a European Current Affairs Correspondent at international news network Deutsche Welle.
BRICKBLOCK – HEAD OF COMMUNICATIONS
OCTOBER 2017 - Current
Translating the complexity of blockchain technology and smart contracts to be understood by a variety of audiences, including investors, media, the community, and general public.
Web copy, blog content, press releases, social media, commercial material, pitch decks.
FREELANCE WRIter, EDITOr, & TRANSLATor
SEPTEMBER 2016 - Current
Writing, editing and translating of commercial copy, viral content, features, breaking news coverage, interviews, video scripts, and social media.
Clients and publications include ASICS, Lufthansa, Grey Goose, Oakley, The Adventures Of, Kettle NYC, Brickblock, Berlin Braves, Daily Hive, sisterMag, and Carry-On Publishing.
August 2011- September 2016
Brand development from inception to one of Canada's most widely read online publications. Writing daily features, advertorials, and social media copy. Content direction. Management of writing staff.
*Please note that this publication no longer exists in its original format.
NOT YOUR STANDARD – DIGITAL STRATEGY
June 2013 - May 2015
Brand development, photography, social media management, sponsored post production, blog writing, partnership pitches.
DEUTSCHE WELLE – EUROPEAN CURRENT AFFAIRS CORRESPONDENT
February - July 2011
Daily reporting on international breaking news for both online and radio editions. Interviews, news wire adaptations, multimedia integration.
RYERSON UNIVERSITY – BACHELOR of JOURNALISM
Graduated with honours; online media emphasis; minor in politics.